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Pinterest 2022 trends
Pinterest 2022 trends





pinterest 2022 trends

Pinterest can help your brand play a part in their journey.

pinterest 2022 trends

Travellers use Pinterest to help them decide where to go, how to get there, and what to do once they arrive.

  • These users are highly active on the platform and have saved more than 200 billion Pins in total.
  • 85% of Pinterest users prefer reaching the platform via their smartphones.
  • The average time spent on Pinterest is 4 minutes and 50 seconds.
  • 90% of users agree that Pinterest is “filled with positivity” and the platform is doing its best to keep it that way.
  • Users rate adverts on Pinterest 1.4x more relevant than any other social media app.
  • 28% of global marketers are using Pinterest.
  • Millennials claim that Pinterest inspires them to make dreams a reality, more so than any other platform.
  • 52% of Millennials in America use Pinterest each month.
  • 52% of Pinterest users use the app to learn more about drinks and food.
  • 85% of women use Pinterest to plan life moments compared to 44% for Instagram.
  • Pinterest is great for planning life moments.
  • This same audience accounts for 80% of the buying decisions in US homes.
  • In the US, Pinterest can reach 83% of females aged between 35 – 54 years of age.
  • pinterest 2022 trends

    As of October 2022, Pinterest has more than 433 million monthly active users.Get ready to discover all the fascinating facts and stats about Pinterest that will take your social media game to the next level. Moreover, Pinterest’s ad reach in Australia amounted to 13.6 percent of the country’s internet users in early 2023, irrespective of age. Therefore, it can be inferred that 15.5 percent of eligible users in Australia utilized Pinterest in 2023. It’s important to note that Pinterest’s terms of service restrict the use of its platform to individuals aged 13 and above. This figure represents 13.1 percent of the country’s total population. We’ve combed the web and put together a comprehensive record of statistics, complete with sources, to help you stay ahead of the curve.įrom global reports like the Digital Report to localised sources specific to Australia, we update this Pinterest statistics page regularly with the latest news.Īccording to data released by Pinterest’s advertising resources, the platform had 3.45 million users in Australia at the beginning of 2023. With its unique visual search engine and more than 400 million active users worldwide, Pinterest is fast becoming a go-to platform for marketers and social media enthusiasts alike.

    pinterest 2022 trends

    Don’t be fooled by its popularity among creatives it’s an excellent resource for professionals as well. If you’re in search of inspiration, Pinterest is the platform you shouldn’t overlook. Presenting the ultimate list of Pinterest Statistics you need to know in 2023.







    Pinterest 2022 trends